New program focuses on preparing and engaging the next generation of cattle producers.
Today’s cattle business is one driven by information, technology and market-savvy producers. In order to meet the needs of a growing population hungry for quality beef, the next generation of cattlemen will require an eye for quality and passion for continuous improvement.
To meet that goal, the American Angus Association® recently launched a new program called Future Angus Stockmen — an effort to impact young cattle producers through learning and networking opportunities, while also building a bond with the Angus breed and its member-driven organization.
“Our goal with the Future Angus Stockmen initiative is to give young producers, who want to play a role in beef production, the jumpstart they need to be successful in the business,” says Ginette Kurtz, Association director of commercial programs. “Strong skills in communications, marketing, data analysis and business planning are critical in our industry’s challenge to produce quality beef.”
Future Angus Stockmen is aimed toward college-age or recent graduates who want to raise high quality Angus-based commercial cattle. The program will offer educational opportunities that teach participants how to thrive in the cattle industry, social networking to connect them with fellow producers, and leadership development to instill an entrepreneurial spirit and drive to improve their businesses.
There are two options when enrolling in the Future Angus Stockmen program. Participants can choose to enroll 15 or 30 head, and receive substantial cost savings for valuable programs, such as GeneMax Focus™ DNA tests, AngusSource or AngusSource Genetic, and MaternalPlus® or Beef Record Service enrollment.
Thanks to generous funds provided by Allflex and Destron Fearing, young people who enroll in the program will also have the chance to apply for scholarships if they are or will be enrolled in a two- or four-year college while majoring in agriculture. Scholarship winners will be announced at the 2015 National Angus Convention & Trade Show, Nov. 3-5, in Overland Park, Kan.
Upcoming plans include an application-based gathering of young cattle producers hosted in the summer of 2016 at the American Angus Association headquarters in Saint Joseph, Mo. The event will be a culmination of learning and leadership experiences to solidify their agriculture commitment.
For more information, please visit the commercial programs page on the Association’s website or contact Kurtz at 816-383-5100.
ANGUS MEANS BUSINESS. The American Angus Association is the nation’s Thlargest beef breed organization, serving nearly 25,000 members across the United States, Canada and several other countries. It’s home to an extensive breed registry that grows by nearly 300,000 animals each year. The Association also provides programs and services to farmers, ranchers and others who rely on Angus to produce quality genetics for the beef industry and quality beef for consumers.
For more information about Angus cattle and the American Angus Association, visit www.ANGUS.org.